MONCLER – MOUNTAIN SECRET SHOW
AN EVENT BY
Megeve, Crans Montana, St.Moritz
For the event agency Havas we designed a scenography for a dance performance to celebrate the launch of the new Moncler collection, to be held in 3 different high-altitude skiing locations: Megeve, Crans Montana and St.Moritz.
The project consisted of a multifaceted pyramid of sorts, iridescent and reflective, working as a hiding place first and backdrop later for the dancers/performers. It’s inserted in a light and awe-inspiring transparent bubble.
In particular, we took care of the graphic and dimensional aspects of the scenography, of the specifications to find the right suppliers, and of the photorealistic representation during all the different phases of the project, from the initial tender up until the client’s approval.
An important step in this process was finding the most efficient materials to achieve the required aesthetic effect and the feasibility during high-altitude moving, set up and dismantling in extremely cold conditions.
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TOP TAG is an ever evolving project created in Milan in 2008 by Nick Bellora, Nicole Bonini and Francesco Carli with the mission to invest in their professional skills and experiences.